Language Maze

Poster campaign for Ramakrishna Mission School of Languages.
For most of us, foreign languages are puzzling. Using this as an insight, we developed a series of unique typographic-led posters that resembled mazes. These posters showcased basic sentences in Tamil, Bengali, Greek, Arabic and Thai.

These three dimensional maze posters had tangible beginning and ending points, which engaged prospective students and passer-by.

Working with Grids

One Show Merit- Craft in Typography
Communication Arts- Typography Annual 6
The Envies- Ogilvy's Finest
Kyoorius Design Award- Typography for Advertising

Ogilvy & Mather, India
CCO: Rajiv Rao
ECD: Sumanto Chattopadhyay
CD: Sujoy Roy  |  Sukhendu Mukherjee
Art Director | Typographer: Sreejita Chakraborty
Writer: Arnab Manna